• Stress Management for Remote Digital Marketers Contrary to what we were led to believe, stress is a conscious choice, yet pressure is real. We often feel stressed because we experience varying degrees of pressure. The key to stress management lies […]

  • How to Choose the Best SEO Agency Near You If you typed “SEO Agency Near Me” and landed on this article, then you are likely looking for the best SEO agency near you. I wrote this guide to help you […]

  • Hermes Marketing Strategy and Campaigns I remember the day vividly when my wife expressed her desire for a Hermes Birkin bag. As I looked at the price tag, my thoughts wandered to upgrading my car or finally putting in a […]

  • The Power of Influence What Marketers Can Learn from Donald Trump’s Hold on His Base A bloke asked me the other day what I do for a living. When I said I was a marketer, he replied, “So you go […]

  • Political Marketing: Winning Votes with Digital Campaigns Political Marketing Plan for a Congressional Campaign in the Philippines Political marketing is the strategic approach used to promote political candidates, parties, and ideas to the electorate. It combines traditional marketing techniques with […]

  • Stop Rambling and Start Engaging Rambling can dilute your message and disengage your audience, making it crucial to communicate concisely and purposefully. As a business leader, marketer, or agency founder, effective communication is paramount. Let’s explore the types of rambling, […]

  • Emotional Intelligence in Digital Interactions A Key to Digital Marketing Success Emotional intelligence (EI) is crucial in the digital world. As digital interactions become the norm, understanding and managing emotions online can significantly impact your success, especially in the realm […]

  • Understanding the Repetition Effect How Repetition Shapes Perception and Belief The repetition effect is a fascinating phenomenon where repeated messages start to seem more believable. Also known as the illusory truth effect or the illusion of truth, this cognitive bias […]

  • Google Ranking Factors Revealed To optimise our SEO strategies effectively, it’s crucial to understand the various factors that influence Google’s ranking algorithm. This guide provides an overview of the most significant Google ranking factors, offering insights into how we can […]

  • What is a Copywriter? Ever wondered what leads a copywriter down the path to a career in copywriting? I’ve got a confession to make that might surprise you. 😅 It’s not always about catchy slogans, compelling emails, or a passion […]