• Advertising Trends, Crom Salvatera, Social Media Consultant, Freelancer,

    Facebook Advertising Trends

    Trends in Facebook Advertising: What’s new in 2024? The year 2024 is set to be a landmark period in the evolution of Facebook advertising, aligning with the latest advertising trends that are reshaping the digital marketing landscape. We’ll be navigating […]

  • Facebook Ads, Christmas Marketing, Crom Salvatera

    How to Do Christmas Marketing in Australia

    How Australian Retailers Can Win this Christmas Deck the Halls with Facebook Ads Christmas is a time for giving, but for Australian retailers, it’s also a time for winning. At the tail end of spring and the start of summer, […]

  • Brand Archetypes, Archetypes, Archetype, crom salvatera, social media consultant, paid media

    What Are Brand Archetypes and Why Do They Matter?

    How Brand Archetypes Sprout from Storytelling Standing out in today’s crowded marketplace can feel like trying to climb Mount Everest in thongs (flip flops). But imagine having a secret weapon—a storytelling superpower—that makes your brand resonate on a deeply primal […]

  • Ecommerce, Spring, facebook ads, marketing

    Want 20 Ideas To Boost E-Commerce This Spring?

    20 Ideas To Boost E-Commerce This Spring? Seasonal Landing Page: Create a ‘Spring Essentials’ landing page highlighting season-specific products. Seasonal Discounts: Offer limited-time spring sales or coupon codes. Email Campaign: Send out a spring-themed newsletter highlighting new products, offers, or […]