How to Truly Beat Competitors Using Google Ads This Black Friday Sales Black Friday sales are a high-stakes game, especially when it comes to Google Ads. This time of year is your big opportunity to grab a piece of the […]
How to Get the Best Results for Black Friday Sales Using Google Ads Black Friday Sales are a critical time for retailers, offering one of the best opportunities to maximise revenue before the year ends. In 2024, businesses need to […]
Black Friday Sales in Australia Black Friday Sales in Australia have transformed into a significant retail event that mirrors its American counterpart, marking a pivotal shopping day that offers deep discounts across various sectors, from electronics to fashion. Scheduled on […]
How to Lock Facebook Profile: A Guide for Marketers As a digital marketer specialising in social media marketing and paid social, I quickly realised the need to separate my personal social media from my professional Facebook presence. Maintaining privacy while […]
Create Engaging YouTube Shorts, Meta Reels, and TikTok Short Form Videos If you’re looking to create high-retention YouTube Shorts, Meta Reels, and TikTok videos, it’s essential to follow a clear structure. Short-form content thrives on grabbing attention quickly and holding […]
How to Use “Google Trends” for Business and Marketing Google Trends is a powerful tool that allows business owners and marketers like you and me to analyse the popularity of search queries over time. By examining data from Google Search, […]
How I Became an SEO Agency Without Even Realising It SEO agency work wasn’t something I initially set out to do. As a digital marketer, my focus was on paid ads like Meta Ads and Google Ads. However, I quickly […]
How to Name Your Business: A Comprehensive Guide to Business Name Search Business name search can feel like searching for a needle in a haystack, especially when you want your name to stand out in a crowded market. But here’s […]
Black Friday SEO Guide: Prepare Your E-Commerce Business Now Every year, Black Friday presents a golden opportunity for e-commerce businesses like yours to boost sales and increase customer engagement. What’s unique about Black Friday is that it is 100% online—traditionally, […]
Understanding EEAT: Experience, Expertise, Authoritativeness, and Trustworthiness in SEO Before Google introduced EEAT, SEO was a different game. We used to rely on keyword stuffing and quick hacks to climb the rankings, often at the expense of content quality. But […]