• Case Study and Analysis of Louis Vuitton’s Marketing Strategy Alright, let’s dive right into something that’s been buzzing in our circles lately. I want to chat about a case that’s as intriguing as it is instructive: the Louis Vuitton Marketing […]

  • Choosing A Good Social Media Consultant The power of social media is undeniable. It’s not just about being online; it’s about making a significant impact. And who better to guide you through this journey than a social media consultant? Selecting […]

  • A Rising Problem With The Current Facebook Ads Agency Model In Facebook Ads Agencies, there’s a tempting path that many are drawn to—the promise of quick and easy solutions. As a Facebook Ads consultant, I’ve seen a trend that’s both […]

  • How I Create Show-Stopping Video Ads: My ABCDs Method Video ads are crucial in Facebook and Instagram Ads (Meta Ads) because they offer a dynamic and immersive way to engage audiences on two of the world’s most popular social media […]

  • Reed Gift Fairs & Life Instyle Sydney Speaker I’m excited to announce that I’ve been invited to speak at the Reed Gift Fairs & Life Instyle Sydney 2024 at the International Convention Centre Sydney (Darling Harbour) this weekend (Saturday and […]

  • Unveiling the Symphony of Success: My Comprehensive Guide to Music Marketing In the world of music, where the melody of success is as elusive as it is enchanting, my journey through the labyrinth of marketing has been both profound and […]

  • Leveraging Customisation for Competitive Advantage The digital landscape moves very fast, and the concept of customisation has emerged as a cornerstone for businesses aiming to thrive. As a marketer of more than two decades, I have witnessed firsthand the transformative […]

  • Understanding Personalisation Personalisation is the essence of crafting a “just for you” atmosphere through the products, services, or experiences a company provides. It’s about leveraging insights from your interactions—your past purchases, clicks, and preferences—to deliver a message that resonates: “Hey, […]

  • Trends in Facebook Advertising: What’s new in 2024? The year 2024 is set to be a landmark period in the evolution of Facebook advertising, aligning with the latest advertising trends that are reshaping the digital marketing landscape. We’ll be navigating […]

  • How Australian Retailers Can Win this Christmas Deck the Halls with Facebook Ads Christmas is a time for giving, but for Australian retailers, it’s also a time for winning. At the tail end of spring and the start of summer, […]